Announcing A Helpful Resource Guide For Utilizing AGL And TGR Scores! 3069

Announcing A Helpful Resource Guide For Utilizing AGL And TGR Scores!

Published 1
Have you wondered how you can utilize your custom predictive models from Target Analytics, specifically AGL and TGR scores?  Let’s say you just received your results or you are new to your organization and are seeing these scores in your CRM database?  The consulting team here at Target Analytics has developed a helpful resource for your organization to review in helping utilize these scores entitled, “Resource Guide:  Using Annual Giving Likelihood & Target Gift Range to Enhance your Ask Amount Strategy”, which is attached below to this blog.

In this Resource Guide you will see that we have provided definitions for your modeling scores as well as helpful upgrade and donor conversion ask strategies for your organization to test along with tips, examples and links, including a link to information on setting up A/B-split direct mail tests.  At the end of this guide we also provide some general tips for successful annual fund communications.

For another helpful resource in utilizing not only your AGL and TGR scores but also MGL, is registering HERE for our Learn for Analytics course entitled, “Target Analytics:  Annual & Major Giving Modeling.”  During this session one our consultants will provide an overview of the process utilized to analyze your constituent database, define the data points returned and provide recommendations for your initial next steps.  You also will have an opportunity to ask the facilitator questions related to your modeling scores.

Please keep in mind that our consultants can help facilitate discussions and strategies to formulate a customized next step plan for your organization with these scores, so be sure to contact your account executive for information on this option. 

 

Leave a Comment

Check back soon!

Share: