Data Updates for ResearchPoint!
Published
Last night, we performed a data refresh for ResearchPoint. We updated NOZA, Federal Elections Commission (FEC), Experian, and Thomson Reuters Business Intelligence (TRBI) MarketGuide in our Target Analytics database.
When we updated the data, we saw an increase in record counts for all the above data sources, and we made an improvement to the GuideStar recursive matches.
Now, when you perform WealthPoint screenings on a prospect’s wealth and ratings record, or when you perform a screening on your research lists, you'll have the latest philanthropic gifts, political donations, and income/compensation information.
Also, an important note about the refreshed Experian data. From the home page, when you search the Target Analytics prospecting database, if a prospect has more than one contact address found, the first address shown is now the “best mailable” one. So, if you search for a prospect in Pennsylvania, but the best mailable address is in Michigan, the Michigan address is shown first. The Pennsylvania one will appear if you click through the results.
We hope you enjoy the new data! To find out about upcoming data refreshes, check your Target Analytics Community event calendar! We’ll post the data refresh dates one month in advance.
If you have a question about this data refresh, leave a comment below!
Now, when you perform WealthPoint screenings on a prospect’s wealth and ratings record, or when you perform a screening on your research lists, you'll have the latest philanthropic gifts, political donations, and income/compensation information.
Also, an important note about the refreshed Experian data. From the home page, when you search the Target Analytics prospecting database, if a prospect has more than one contact address found, the first address shown is now the “best mailable” one. So, if you search for a prospect in Pennsylvania, but the best mailable address is in Michigan, the Michigan address is shown first. The Pennsylvania one will appear if you click through the results.
We hope you enjoy the new data! To find out about upcoming data refreshes, check your Target Analytics Community event calendar! We’ll post the data refresh dates one month in advance.
If you have a question about this data refresh, leave a comment below!
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09/11/2015 4:51pm EDT
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