Specialist, Email Production @ZERO-The End of Prostate Cancer

LaTondria Carter

Part-time ∙ Contractor ∙ Remote

Looking for a rewarding opportunity to make meaningful change? For more than 25 years, ZERO has been a powerful force fighting for a cure and providing critical support to patients and families. As the leading national nonprofit with the mission to end prostate cancer, ZERO advances research, improves the lives of men and families, and inspires action. Recognized seven consecutive years as Best Nonprofits to Work For by the NonProfit Times, it is clear we make supporting our team a top priority. Our commitment to providing an award-winning culture that fosters growth, camaraderie, and diversity is unwavering. ZERO’s high responsibility and high freedom philosophy helps team members excel professionally and thrive personally while making a life-saving difference for those impacted by this devastating disease. Working at ZERO means more than a job, it means being part of an incredible community of people that inspires each other every day.

ZERO is looking for someone who is interested in building relationships with the patients and families we serve through digital media. In today’s culture, many promotional emails are sent out every day, and as a result, a huge majority of those emails get overlooked. Therefore, it is the Specialist, Email Production’s responsibility to create emails that will catch our audience’s attention and interest in our efforts to eliminate prostate cancer. We are looking for someone with strong technical/coding skills and experience with content management systems who can help us keep our audiences engaged and help raise awareness of our work.

ZERO strives to empower our team through three key values which are being humble, hungry, and smart. Our team members demonstrate they are humble by working together and defining success collectively. They are hungry to advance our mission, while going above and beyond. In addition, they are emotionally smart by understanding how their actions impact others.

Duties/Responsibilities:

• Perform end-to-end email campaign production including coding, proofing, targeting, and advanced scheduling of dynamic, personalized emails in HTML and CSS, managing/maintaining multiple campaigns within a deployment.
• Analyze delivery metrics and engagement data with an eye for optimizing audience segmentation.
• Work with teams across the organization to develop appropriate delivery schedules and balance outgoing traffic.
• Recommend content optimizations to maximize deliverability, conduct pre-deployment checks of links and potential spam triggers.
• Architect and execute A/B tests in e-blasts and report on test results.
• Troubleshoot HTML and revise code where necessary to render properly across multiple email clients, browsers, and mobile devices.
• Participate in Email Creative review meetings to ensure that email copy and design meet template specs and will render well across inbox providers and devices.
• Stay abreast of changes and advise team when the email template or guidelines need to be adjusted.
• Use email vendor’s reporting system to continually execute, monitor, and track email sends.
• Analyze and compile key learnings from email campaigns in order to optimize performance, KPIs, and conversions.

Desired Knowledge/Skills/Abilities:

• Experience working within and learning new content management systems, including Wordpress and similar systems.
• Strong analytical and problem-solving skills and strong attention to detail.
• Ability to work effectively within a team in a fast paced, entrepreneurial environment.
• Excellent time management and organizational skills.
• Ability to organize and prioritize multiple projects and deadlines with minimal oversight.
• A friendly personality with excellent communication skills and ability to work effectively across departments and teams.

Minimum Qualifications

• Bachelor’s degree in Computer Science, Marketing, Advertising, or Communications, or equivalent combination of education and experience.
• In lieu of a bachelor’s degree, a candidate could have completed a boot camp in email production and coding or web development.
• Minimum of two years of production experience in email, including hand-coding content from mockups, ESP data tags, responsive/adaptive layout techniques, and full command of the restrictions (and solutions to) rendering consistent email across legacy email clients (Outlook 2003+).
• Minimum of two years of experience managing email campaign software, A/B testing, audience queries, and data analysis. Expertise in email best practices such as creative and coding for mobile vs. desktop, differences across inbox providers, and ability to identify likely content issues and propose alternatives.
• Minimum of two years of experience in HTML/CSS front-end web development with no reliance on WYSIWYG editing. Working understanding of conditional- and contextual-based logic as it applies to dynamic web pages.

Preferred Qualifications

• Experience with development frameworks such as: Foundation for Emails and MJML, Google email markup, and image optimization (i.e. image cropping/reformatting, TinyPNG/IMGmin/etc.).
• Experience with ESP-to-CRM integrations, graphic design programs (e.g. Photoshop), and templating frameworks (e.g. MJML, Foundation for Emails) a plus.
• Expertise in customer databases, relational database structure, data relationships, and import and export processes (especially Blackbaud Luminate Online and Raiser’s Edge).
• Knowledge of jQuery/Javascript, scripting languages, and/or deployment systems.

Physical Requirements:

• Constant use of a computer and other office productivity equipment, such as computer printer, calculator, and copier.
• Prolonged periods of a stationary position at least 50% of the time.
• The ability to recognize details at close range for extended periods of time.
• The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.

ZERO – The End of Prostate Cancer is an equal opportunity employer and is committed to creating an inclusive work environment for all employees. We encourage BIPOC, Veterans, individuals with Disabilities, and those affected by prostate cancer to apply. Applicants must be authorized to work in the United States.

If you require a reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to LaTondria Carter, Director, Human Resources at 202-935-5938 or latondria@zerocancer.org.

For further consideration, email your resume, cover letter, and salary expectation to Milena Ristovska, Director, Web Development at milena@zerocancer.org with “Specialist, Email Production” as the subject line. To learn more about ZERO – The End of Prostate Cancer, visit zerocancer.org.