Director of Marketing

Steve Bare

Director of Marketing

The Director of Marketing of the Chapman Foundation for Caring Communities (CFCC) is a vision-casting expert and master of strategic thinking and storytelling for organizational and individual impact. They are devoted to developing the people on their team and committed to helping us fulfill our mission.

CFCC Global Competencies

• Powerful passion for living and achieving the Chapman Foundation for Caring Communities® mission and values.
• Exceptional emotional intelligence skills (self-awareness, self -management, social awareness, and relationship management) in reading self and others, and situations, demonstrating strong interpersonal skills, valuing others, and using wisdom and discernment in decision making and all actions.
• Tenacious team builder, relentlessly valuing others and their gifts, resolving conflict appropriately, and fostering the growth of team members at all levels.
• Persistent leadership, consistently demonstrating leadership excellence by demonstrating exceptional capacity and responsibility for critical thinking and problem-solving, using wise judgment, and utilizing people-centric approaches when achieving goals, implementing projects, and leading others.
• Inherent integrity, demonstrating belief in positive intent, acting with honesty, thoughtfulness, fairness, and trustworthiness.
• Adaptability, flexible and open to new ideas, encouraging others to value change, seeking to understand need for change, and – when change is required – modeling positivity, persistence towards goals, and ability to adjust tasks and timelines accordingly.

Key Skills and Job Requirements

Develop and implement a powerful and measurable marketing plan to advance the organization’s message, brand awareness and generate leads for strategic partnerships (15%).

• Key Skills: Know how to create and convey a brand image, tell compelling stories about our activities, and drive traffic to our website

Manage all digital marketing channels (website, SEM & SEO, emails, and social media) to ensure effectiveness of campaigns and consistency of branding. Working with senior leaders and others, manage and improve website and social media content. (25%)

• Key Skills: Utilize deep knowledge of Google Analytics and other tools for measuring website and social media impact, evaluate results and adjust strategies as needed, and provide strong project leadership and management.

Lead the continuing development and maintenance of all digital marketing assets, including the website, flyers, brochures, press releases, videos, podcasts, and photographs. Ensure consistent editing and accuracy of digital media (25%).

• Key Skills: Strong leadership, focus on continuous improvement, commitment to quality.

Direct the activities of the marketing and communications team, including budget preparation and management. Create and monitor KPIs for the team. (25%)

• Key Skills: Passion for personnel development, high emotional intelligence, and excellent interpersonal skills.

Other duties as assigned (10%).

• Key Skills: Flexibility, sense of humor, good-naturedness. (In other words, please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time).

People Leadership Role

At CFCC, we believe everyone is a leader, regardless of whether you report up, collaborate sideways, or have people in your direct span of care. As such, we encourage you to lead well and lead with intention in your role. The Director of Digital Marketing is a Team Builder to the highest degree, with direct leadership development responsibility for two (2) team members: Strategic Communications and Storytelling Leader and a Marketing and Media Specialist.

Responsible Freedom/Expected Hours of Work
This is a full-time position, and general hours of work and days may be allocated with responsible freedom to ensure that job goals and responsibilities are met with excellence. Be confident that we trust your ability to do your job well, as it works best for you and the organization.

Travel
90% of travel is local during traditional business hours. Out-of-the-area and overnight travel may be expected 10% of the time. As the organization scales and expands, travel ratios could tip closer to 80% local, 20% out-of-the-area. Overall, we believe and trust that you will exercise wisdom and discernment to travel as needed to fulfill job goals and responsibilities.

Work Environment
This job operates in a relaxed, people-centric environment with occasional forays into more traditional professional settings and has a significant virtual component. This role routinely uses standard office equipment such as computers (laptop and/or desktop), phones, voicemail systems, photocopiers, filing cabinets, scanners, and fax machines. This is a remote position, however applicants in St. Louis MO, Charleston, SC, and Midland, MI are preferred.

Physical Demands
The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. This is a high-energy role. When performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms.

Required Education and Experience

• Proven examples of people-centric leadership.
• Demonstrated continuous improvement experience. Proven ability to make mistakes, learn from them, and improve.
• 3-5 years of experience creating and leading effective marketing strategies that produce measurable results.
• Analytic and decisive decision maker with the ability to prioritize and communicate to staff key objectives to achieve organizational goals.
• Unwavering commitment to quality resource development, sustainable programs and people leadership.
• Strong written and verbal communication skills; persuasive and passionate public speaking skills.
• Strong proficiency with Adobe Creative Cloud, Microsoft Office Suite, Project Management software, and cloud-based data sharing, or appropriate combination of the above.
• Action-oriented, flexible, quality-minded, and innovative

EEO Statement
Chapman Foundation for Caring Communities (CFCC) provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, CFCC complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

CFCC expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of CFCC employees to perform their job duties may result in discipline up to and including discharge.

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Vision insurance

Schedule:

• Monday to Friday

Experience:

• Marketing: 3 years (Preferred)

Work Location: Remote