Register Now: “Big Data For Small Nonprofits” Webinar

Carol Belair

It was W. Edwards Deming who said, “Without data you’re just another person with an opinion.”  With that very astute quote in mind, I wanted our Target Analytics Community members to know about a webinar that I’m presenting next Thursday, March 9, at 2:00 p.m. Eastern Time.  It is entitled, “Big Data for Small Nonprofits: Building an Analytics-Driven Fundraising Strategy,” and please feel free to simply click on the aforementioned link to register for the event.

 

Even though this session focuses on smaller nonprofits, it is applicable to any size organization. I will be discussing pertinent data to isolate from your own fundraising system so that you can evaluate your historical fundraising “to-date”.  Then we’ll discuss how to incorporate that data with predictive analytics for forecasting future giving potential and revenue, as well as how your organization can lay the foundation for a more data-driven strategy that fits your organizational profile.

 

Whether or not you have a Target Analytics data project with Blackbaud, this session will help with several practical ways to slice and dice your data into meaningful metrics for both historical context, forecasting purposes, and creating immediate and long-term plans for your various fundraising programs and campaigns.  I hope to “see” you there!