Peer-to-Peer Fundraising Blog

Campaign Ideas For Golf Events

Running a golf tournament takes time, organization and preparation.  They're resource intensive and require careful planning - but, they can make great fundraisers!   Golf tournaments are fun for supporters, create great sponsorship opportunities, and draw high net worth individuals.  Hundreds of schools and nonprofits run successful golf tournaments every year.  

NPEngage has a great blog post with 5 tips for golf tournament fundraising.  Focus on sponsorships, foursomes, post-golf revenue, ancillary revenue, and create a competitive environment, they say.  

What if you could do all these things by adding a peer-to-peer element to your golf event?  With Blackbaud Peer-to-Peer Fundraising, powered by JustGiving, you can.  Imagine, creating a peer-to-peer fundraising challenge as a part of your golf event that incorporated all of these focus areas, helping you to raise more by leveraging the power of your participants and their social networks - before, during and after the event.  Encourage foursomes to create a fundraising team and challenge them to raise as much as they can (ancillary revenue), while participants compete for prizes like tickets to your post-tournament celebration or VIP treatment on the day of the tournament.  Incentivise fundraising by selling a sponsorship connected to the challenge, and using the sponsorship dollars as a matching gift for every dollar raised.  Create a fun fundraising challenge by testing your fundraisers skills and endurance by challenging them to play 100 holes in a single day, or ask them to encourage their friends and family to commit to donating a certain amount per ball in the hole.

Then, after the tournament, encourage people to keep sharing their page (post-golf revenue) for a chance to win or earn a foursome in next years event.

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Posted by Lovisa Lane Mendelson on Aug 8, 2019 4:49 PM America/New_York

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