Prospect Development Analyst at UW-La Crosse Alumni & Friends Foundation

Holly Anderson

The Prospect Development Analyst (PDA) helps donor-facing fundraisers—including the President, VP of the UW Alumni & Friends Foundation, and the Vice Chancellor for University Advancement—by providing research that supports smart strategy and strong donor relationships. This role identifies potential donors, updates records, evaluates giving capacity, and recommends tailored giving approaches. The PDA also manages fundraiser portfolios, including quarterly reviews and classification updates.

They lead donor data analytics, conduct wealth screenings, generate reports, and perform external research to find high-potential prospects. Working closely with the Development Team and Advancement Services, the PDA helps build tools, training, and standards to keep donor data accurate and actionable. As a strategic partner to fundraisers, the PDA ensures prospect pipelines align with institutional goals.

The UWL Alumni & Friends Foundation was incorporated in 1967. The Foundation is a corporate entity separate and independent from the university and its chartered purpose is "to promote the welfare" of the university.

The University of Wisconsin-La Crosse (UW–La Crosse) provides a challenging, dynamic, and diverse learning environment in which the entire university community is fully engaged in supporting student success. Grounded in the liberal arts, UW-La Crosse fosters curiosity and life-long learning through collaboration, innovation, and the discovery and dissemination of new knowledge. Acknowledging and respecting the contributions of all, UW-La Crosse is a regional academic and cultural center that prepares students to take their place in a constantly changing world community.

To find out more about this position based in La Crosse, WI, please visit:

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