Unifying Data and Technology to Drive Growth
Heritage Museums & Gardens modernized its operations by adopting Blackbaud Altru and XTruLink as an integrated, all-in-one platform for ticketing, membership management, and fundraising.
This shift helped them replace siloed systems, use visitor data to identify and cultivate donors, and significantly improve both efficiency and the visitor experience. As a result, they achieved strong growth in membership and fundraising, including reaching over 7,000 households and sustaining high renewal rates through more personalized engagement.
Read their customer story here.