Chimpegration

Madeleine Holdsworth

Haven't seen a lot about Chimpegration in the Community. If anyone is using and can provide pros and cons, please let me know. Thanks!

Faith Murray

@Madeleine Holdsworth, we have used Chimpegration 4-5 years ago, and no longer do. We got it thinking it would help create a seamless integration with our Mailchimp response data. But the field mapping was so clunky, and I remember there were some issues where I felt we didn't have enough flexibility to prioritize and transfer new subscribers well. I realized it was just as easy to export the data from MC directly and Import into RE through their native export/import features.

That being said, I understand that Chimpegration has added a number of new features including Consent mapping and NXT compatibility. And the dashboards and database view button (showing email activity-at-a-glance) were nice features. Just not, in my opinion, worth the price.

Madeleine Holdsworth

Thanks, Faith. That was my initial feeling. A colleague was made aware of the product by a Mailchimp consultant and wanted to jump on it. We do not use NXT for our mailings for a variety of reasons, so the newer features wouldn't be worth it for us.

Josh Gonzalez

Hi @Madeleine Holdsworth,

Email Marketing Connector is another option you can check out. It connects NXT to Mailchimp and could be worth looking into.

Josh