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HubSpot Integration

Holly Tawil

Hi Colleagues,

Does anyone use Blackbaud with HubSpot as their CRM? If so, what solution do you use to integrate Blackbaud EM with HubSpot?

Thank you!

Holly

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Higher Education Enrollment Management

Comments

Geoffrey Goodfellow

@Holly Tawil, our school is embarking on a similar journey to use HubSpot for all the marketing work while using Blackbaud Enrollment Management for the record and admissions management. Did you ever come up with an integration?

Holly Tawil

@Geoffrey Goodfellow Unfortunately no. Rather, we are manually importing information from Blackbaud Enrollment Management into HubSpot on a regular basis using the import feature in Contacts with Hubspot. I asked a similar question in HubSpot's forum a while back and you can see one solution there.

Geoffrey Goodfellow

@Holly Tawil Thanks for the update. The HubSpot sales person said that they have a Blackbaud integration, but I have no idea if it is related to the third-party tool you referenced or if he is just totally mistaken. I tried to find a few things online, and it seems like any potential integration of HubSpot is with Raiser's Edge NXT and not Enrollment Management, so perhaps he might be confused by that. Without a true integration, I suspect that we will likely resort to doing export/imports as you are referencing. Any tips about that process?