What's New In Blackbaud Raiser's Edge NXT® — April 21, 2026

Melissa Feather · April 21

Here are the latest changes in Blackbaud Raiser's Edge NXT for April 21, 2026.

The following features are generally available to everyone!

Measure donation conversions with UTM data in Google Tag Manager

To better understand how donors reach your donation forms, you can now track UTM (Urchin Tracking Module) parameters using Google Tag Manager (GTM) and Google Analytics. When a donor opens a donation form with UTM values, GTM captures the parameters and sends them with donation form events to Google Analytics, where you can report on which campaigns, sources, and mediums lead to completed donations. This helps you connect giving activity to outreach efforts such as email and social media and evaluate campaign performance with greater confidence.

Manage campagins, funds, and appeals directly on associated linked records in web view

You can now manage campaign, fund, and appeal details directly from their associated records, making it easier to keep track of information and improve your financial oversight:

Linked appeals and campaigns on Fund records
Linked campaigns and funds on Appeal records
Linked appeals and funds on Campaign records

Manage appeal associations directly from constituent records

On a constituent record, you can link or unlink existing appeals and update certain appeal details, without impacting historical gifts or interactions. This update provides a more direct way to maintain accurate appeal associations for constituents.

The following features are available for some or more of you:

Prepare for outreach with Action strategies

For those in the US and Canada

Action strategies help fundraisers show up prepared for the outreach they’re doing next. Instead of digging through records before a call, email, or meeting, action strategies pull together the most relevant donor context for actions due today or coming soon — so fundraisers can focus on the conversation, not last-minute research.

Note: Action strategies are a Premium feature available to organizations on Raiser’s Edge NXT Complete.

With action strategies, fundraisers can quickly see what’s changed, what matters most right now, and how to approach the outreach. Each action includes a personalized preparation guide that surfaces recent activity, key donor signals, communication preferences and consent, and related opportunities or cultivation plans. Action strategies can also generate optional content, such as talking points, agendas, or drafts, and provide clear recommendations — like whether to proceed, pause, or cancel — based on new context.

Action strategies are available by default to fundraisers who use Work Center in accounts with access to Premium features, with no setup required for eligible users. Action strategies require Blackbaud AI to be enabled and are designed to support confident, timely outreach while keeping fundraisers in control of their relationships.

Duplicate Management of constituents (Luminate Online integration)

Merges performed in Raiser’s Edge NXT web view now also merge linked Luminate Online constituent records, keeping data aligned across both systems without requiring a database view merge.

Prospect Insights Pro scores refresh

For those in the US

Prospect Insights Pro's data models and projected giving and wealth information scores now use the latest available data and adaptive modeling. The refresh affects all queues, so make sure to review your best major gift prospects. Because the queues are sorted by priority, you may notice different prospects at the top of a list.