We Have New Guided Fundraising Research!
Published
In today's webinar, Raise Your Multi-Channel Voice and Cut Through the Direct Marketing Noise, I presented a plethora of new research and analysis on the impact of texting, diminishing returns on calling, the best day of the week to call, and much more.
Did you know that Thursday is the most productive day of the week for both donors and dollars raised? Or that 96.4% of donations are recorded by the prospect's 5th call? Or that emails sent from Guided Fundraising have a 47.2% open rate?
What data points stood out for you in today's webinar? How will it impact your approach to Guided Fundraising this year? What ideas do you have for future research?
If you missed the webinar, click here to view on demand, and be sure to come back and tell us what you think!
What data points stood out for you in today's webinar? How will it impact your approach to Guided Fundraising this year? What ideas do you have for future research?
If you missed the webinar, click here to view on demand, and be sure to come back and tell us what you think!
News
Blackbaud Guided Fundraising™ Blog
06/29/2021 12:45pm EDT
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