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Top 5 Underutilized Features Of Luminate Advocacy

Are you galvanizing your grassroots with Luminate’s powerful (but under-utilized) advocacy features? Check out our top 5 ways you can equip your supporters to influence policy which may not be part of your day-to-day tactics.

(plus a bonus 6th! a lagniappe, if you will, in honor of recent Mardi Gras)

1. "Non-traditional" Alerts

Alerts that connect your supporters to their elected officials through web forms are a tried-and-true way to reaching decision makers - but as recent success stories have reminded us, calling them on the phone can really make your presence felt. And when you're looking to influence debate, consider a local or national "Letter to the Editor" campaign that helps get your talking points out to broadcast and media targets.

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An example Call Alert form


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A Letter to the Editor form


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A localized Letter to the Editor

2. Automatic Segmentation

When trying to get the right message at the right time, don't forget to leverage some of the system-generated groups for district/county/state residents when determining things like email audiences. You can use these segments for hyperlocal targeting and personalization.

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Constituent Advocacy details

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Automatic US county segmentation

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Automatic local district segmentation


3. Vote Center

Define your organizational positions, track votes and build scorecards.

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Track a vote


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Set your organizational position


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See the results of Congressional votes


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Build scorecards for officials


4. "Thank or Spank" Emails

Then use these votes, as well as details like committee membership or party affiliation to filter your emails to relevant constituents.

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Email audience filter options


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Advocacy-specific filters


5. Social share on landing & thank you pages

Incorporate widgets to tweet at targets to amplify the impact.

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Example of alert to add social widgets

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Use native Janrain social sharing Twitter S-tags


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Build a custom styled content page with the Find Your Rep widget and social share widget


6. BONUS: Progress meters, including custom designs

Get creative and inspirational when tracking progress. Use native widgets to count responses, or use S-tags or APIs to visualize in completely custom ways.

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Insert progress meters to inform and inspire


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Get creative with designs of progress meters

 
Posted by Chris Cain on Feb 20, 2018 2:34 PM America/New_York

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