Top 5 Underutilized Features Of Luminate Advocacy
Published
Are you galvanizing your grassroots with Luminate’s powerful (but under-utilized) advocacy features? Check out our top 5 ways you can equip your supporters to influence policy which may not be part of your day-to-day tactics.
(plus a bonus 6th! a lagniappe, if you will, in honor of recent Mardi Gras)
1. "Non-traditional" Alerts
Alerts that connect your supporters to their elected officials through web forms are a tried-and-true way to reaching decision makers - but as recent success stories have reminded us, calling them on the phone can really make your presence felt. And when you're looking to influence debate, consider a local or national "Letter to the Editor" campaign that helps get your talking points out to broadcast and media targets.
An example Call Alert form
A Letter to the Editor form
A localized Letter to the Editor
2. Automatic Segmentation
When trying to get the right message at the right time, don't forget to leverage some of the system-generated groups for district/county/state residents when determining things like email audiences. You can use these segments for hyperlocal targeting and personalization.
Constituent Advocacy details
Automatic US county segmentation
Automatic local district segmentation
3. Vote Center
Define your organizational positions, track votes and build scorecards.
Track a vote
Set your organizational position
See the results of Congressional votes
Build scorecards for officials
4. "Thank or Spank" Emails
Then use these votes, as well as details like committee membership or party affiliation to filter your emails to relevant constituents.
Email audience filter options
Advocacy-specific filters
5. Social share on landing & thank you pages
Incorporate widgets to tweet at targets to amplify the impact.
Example of alert to add social widgets
Use native Janrain social sharing Twitter S-tags
Build a custom styled content page with the Find Your Rep widget and social share widget
6. BONUS: Progress meters, including custom designs
Get creative and inspirational when tracking progress. Use native widgets to count responses, or use S-tags or APIs to visualize in completely custom ways.
Insert progress meters to inform and inspire
Get creative with designs of progress meters
(plus a bonus 6th! a lagniappe, if you will, in honor of recent Mardi Gras)
1. "Non-traditional" Alerts
Alerts that connect your supporters to their elected officials through web forms are a tried-and-true way to reaching decision makers - but as recent success stories have reminded us, calling them on the phone can really make your presence felt. And when you're looking to influence debate, consider a local or national "Letter to the Editor" campaign that helps get your talking points out to broadcast and media targets.
An example Call Alert form
A Letter to the Editor form
A localized Letter to the Editor
2. Automatic Segmentation
When trying to get the right message at the right time, don't forget to leverage some of the system-generated groups for district/county/state residents when determining things like email audiences. You can use these segments for hyperlocal targeting and personalization.
Constituent Advocacy details
Automatic US county segmentation
Automatic local district segmentation
3. Vote Center
Define your organizational positions, track votes and build scorecards.
Track a vote
Set your organizational position
See the results of Congressional votes
Build scorecards for officials
4. "Thank or Spank" Emails
Then use these votes, as well as details like committee membership or party affiliation to filter your emails to relevant constituents.
Email audience filter options
Advocacy-specific filters
5. Social share on landing & thank you pages
Incorporate widgets to tweet at targets to amplify the impact.
Example of alert to add social widgets
Use native Janrain social sharing Twitter S-tags
Build a custom styled content page with the Find Your Rep widget and social share widget
6. BONUS: Progress meters, including custom designs
Get creative and inspirational when tracking progress. Use native widgets to count responses, or use S-tags or APIs to visualize in completely custom ways.
Insert progress meters to inform and inspire
Get creative with designs of progress meters
News
Luminate Advocacy News
02/20/2018 2:34pm EST
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