The Raiser’s Edge® And Luminate Online Marketing™ Integration – The Vision is Now Reality
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When Blackbaud and Convio joined forces in May 2012, one of our first commitments to the nonprofit industry was to make multi-channel supporter engagement a reality by integrating our lead fundraising and interactive solutions. Today, I’m excited to announce that this vision is now a reality through the launch of The Raiser’s Edge and Luminate Online Integration.
This new integration automatically passes data between the two systems within a matter of seconds, so your staff has the most up-to-date information at their fingertips at all times. The goal is to support you in having a holistic view of your constituents for inspiring deeper engagement.
With the new integration in place, a development officer could open The Raiser’s Edge mobile app, as they were walking into a meeting with a major donor and see that the donor had renewed their annual membership fee online just prior to the meeting. Your gift officers can now see updates, as they happen to always be on top of what’s happening with your supporters – whether online or offline. Having this critical information readily available empowers fundraisers to more accurately acknowledge donor contributions, so they can have better educated conversations with supporters.
Since the integration is automated it means no more manual steps required to transfer the data between the two systems. For existing customers using both applications, this improvement will free up precious staff time, allowing your team to focus more time on furthering the mission of your organization.
Once we've completed the charter program in the next month, we are very excited to make this solution available to all of our clients and future clients. I hope you will adopt it soon and I look forward to your feedback!
Learn More about The Raiser’s Edge to Luminate Online Integration.
This new integration automatically passes data between the two systems within a matter of seconds, so your staff has the most up-to-date information at their fingertips at all times. The goal is to support you in having a holistic view of your constituents for inspiring deeper engagement.
With the new integration in place, a development officer could open The Raiser’s Edge mobile app, as they were walking into a meeting with a major donor and see that the donor had renewed their annual membership fee online just prior to the meeting. Your gift officers can now see updates, as they happen to always be on top of what’s happening with your supporters – whether online or offline. Having this critical information readily available empowers fundraisers to more accurately acknowledge donor contributions, so they can have better educated conversations with supporters.
Since the integration is automated it means no more manual steps required to transfer the data between the two systems. For existing customers using both applications, this improvement will free up precious staff time, allowing your team to focus more time on furthering the mission of your organization.
Once we've completed the charter program in the next month, we are very excited to make this solution available to all of our clients and future clients. I hope you will adopt it soon and I look forward to your feedback!
Learn More about The Raiser’s Edge to Luminate Online Integration.
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Raiser's Edge® Blog
07/10/2013 8:33am EDT
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