Rethink Email Marketing with MailChimp and Chimpegration

March 10, 2021 | 1:00 p.m. ET

If you use a commercial email tool like MailChimp, you can still leverage campaign management and reporting tools within Raiser’s Edge and Blackbaud Raiser’s Edge NXT.

Chimpegration enables you to seamlessly integrate Mailchimp with Raiser’s Edge and Blackbaud Raiser’s Edge NXT. In addition to a review of the Chimpegration technology, attendees will learn Blackbaud Raiser's Edge NXT strategies for campaign management, list maintenance, recommended reports, opt-in / opt-out strategies; and techniques for optimizing your sends.

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