If you can’t measure something, you can’t improve it.
Fundraising professionals love data and analysis. They want to know how the numbers look versus the previous year. They want to know about any interesting changes in donor behavior. And they want to know what works so they can do more of it.
In order to provide those insights, you need to have your data set up so that it’s trackable. Consistently and accurately, year after year. That means learning and living the best practices for campaigns, appeals, funds and package codes.
Join Nic Prenger and Raiser’s Edge wizards Austen Brown and Lauren Ballew as they share the best strategies for organizing campaigns, appeals, and funds. They’ll also talk about the many ways nonprofits can use package codes and give their opinions on what works best before taking lots of questions from the audience.
This webinar is ideal for fundraisers and database managers who want to improve their data tracking and reporting abilities.
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