Splitting the 'once a year appeal' into 'Christmas appeal' and 'Tax appeal'
Hello, to follow best practice principles, we would like to split our 'once a year appeal' into 'Christmas appeal' and 'Tax appeal' so our donors can choose to donate at Christmas only should they choose to (currently our ‘once a year’ appeal' implies tax appeal only). Does anyone know how much work is involved to set this up? Many thanks in advance, Sabrina
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Comments
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@sabrina tande Are you asking how hard it is to set up an Approach for the appeal (very easy) or how to segment into who gets what and how you know which appeal causes them to give?
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@Judith Youngblood
I was thinking the same thing… And how will you identify which is which, @sabrina tande ?0 -
@sabrina tande did you find your answer??
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