Online Pledge Functionality Now Available for Standard Donation Forms in Blackbaud Raiser's Edge NXT®

Online Pledge functionality is now available for Raiser’s Edge NXT users, allowing donors to commit to larger gifts through scheduled payments directly on donation forms. This feature enhances the ability to track and manage pledges, ensuring payments can be automated based on donor preferences.

Exciting news for Blackbaud Raiser’s Edge NXT users! After successfully completing two initial test waves, Online Pledge functionality—otherwise known as Pledge—is now generally available in Blackbaud's Standard Donation Forms in Raiser's Edge NXT webview.

Pledge lets you encourage donors to promise larger gifts by making the commitment directly on your donation form. Based on customer feedback, Blackbaud will automatically charge the payments on the schedule your donors select. You’ll also be able to set an end-date to ensure pledges are complete by the end of a year or when your Pledge campaign ends.

Let’s take a closer look at what this looks like:

Introduction to Online Pledge Functionality in Raiser's Edge NXT

Pledges are commitments donors make to donate in the future with a single gift or through scheduled installment payments. For example, if a donor pledges $1,200 and plans to make 12 monthly payments of $100, in Raiser’s Edge NXT web view you can add the pledge, generate its installments, and track them as pledge payments.

To simplify processing pledges, donors can commit to a pledge amount and pay installments automatically with credit and debit cards.

Pledge in Standard Donation Forms

Designed to leverage your site’s look and feel and display on a webpage, Blackbaud's Standard Donation Forms are perfect for your specifically targeted campaigns where additional data collection is preferred or required. They allow your organization to personalize colors, text, and ask-ladders for ultimate customization and form extension. And now you can customize them with pledges!

By enabling Pledge on your donation forms, you give your donors the ability to make larger gifts over time. These donations can help sustain your organization, letting you raise more for your cause.

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Research published by the Blackbaud Institute shows that $115 is the industry average for one-time gifts and $24 is the industry average for monthly recurring gifts.



Blackbaud Donation Forms outperform these industry averages significantly, with an average one-time gift of $397 and an average monthly gift of $93.

All Raiser’s Edge NXT customers globally have access to Blackbaud’s Standard Donation Forms, which means you now have access to our new Online Pledge functionality.

To learn how to create a Standard Donation Form with Pledge visit this link.