Blackbaud Acquires Reeher

If you haven't heard the great news, Blackbaud has acquired Reeher, the industry leader in fundraising performance management for higher education. Adding Reeher’s innovative and differentiated capabilities to Blackbaud’s unmatched fundraising software, data intelligence, services, and expertise will be a game-changer in driving effectiveness for fundraisers and the broader social good community we support.

 
Why acquire Reeher?

 

Adding Reeher’s innovative and differentiated capabilities to Blackbaud’s unmatched fundraising software, data intelligence, services, and expertise will be a game-changer in driving effectiveness for fundraisers and the broader social good community we support.

 

This acquisition is part of Blackbaud’s commitment to increasing outcomes for the social good community. Today’s highest-impact fundraising organizations are those with the greatest insight into their own performance. Reeher’s capabilities put the insight that institutions need to drive individual fundraiser effectiveness at their fingertips.

 

Today, Blackbaud’s extensive benchmarking capabilities enable organizations and institutions to understand how their fundraising programs compare to others. With Reeher, these benchmarking capabilities will be expanded to also include internal benchmarking to assess fundraising team performance – from understanding how the performance of individual gift officers compare to one another within the same team, to comparing gift officer performance against the staff at other similar organizations. This means that organizations will have unmatched insight both into how their programs and people are performing – insight that can drive more effective fundraising programs.

 
How does this acquisition benefit end users and customers?

 

Blackbaud customers will benefit from the addition of fundraising performance management capabilities to Blackbaud’s portfolio, providing an unrivaled 360-degree view into fundraising performance.

 

Reeher customers will benefit from the innovation and scale offered by Blackbaud’s sector-leading R&D to power Reeher’s capabilities. And, in the near term, Reeher customers will experience the benefit of Blackbaud’s best-in-class predictive analytics, which will enhance the predictive capabilities available to Reeher customers today.

 

Blackbaud will continue to offer Reeher in the higher education market. However, in the future, Blackbaud intends to bring Reeher’s capabilities to its broader customer base. Blackbaud believes these advanced capabilities are applicable to other markets outside of higher education that have major gift officer and annual fund functions.

 

With this acquisition, more great things are in store for our customers!


Check out the press release and FAQs attached to this blog for more information.