PowerUp Challenge: Second Email Marketing Task

Crystal Bruce · August 13

Head to the email designer and click + Create an email.

Choose a template and begin building your email.

Add your content, choose your column layout, and apply your preferred styling.

Which template did you select, and why?

What was your experience like setting up consent management features?

Elizabeth Johnson · August 15

I set up our own templates years ago as we were early adopters. I like the sustainer layout and it is wicked easy to change as we need to.

Shalena Stelzig · August 15

I chose the welcome series 1 template since we are actively doing a welcome series. I thought the setup was very easy and user friendly.

Austen Brown · August 15

Like Elizabeth, we've developed templates that we re-use. I like the look of the Fundraising: Story option - with the call out of the branded quote on the side of the main text.

Rachel Cavalier · August 20

I used the thank you template as this is the kind of email I send the most.

I didn't see anywhere to set up consent management features, but this might be because we have had this set up in our database for some time.

Jordyn Kieft · August 22

We have both the welcome series emails set up as well as the thank you template for gifts under a certain threshold! I'm interested in trying out some of the other templates though!

Joe Henricks · August 22

I played with several templates. I am not the person that builds or sends this type of email. There is a nice selection of templates and they seem easy to work with.

I am as curious as to where the consent management features are as I don't see them.

Aldera Chisholm · August 22

I like doing mine from the blank layout, but for the purposes of this, I chose the E-Postcard, because it's clean and simple looking!

Leslee Camardo · August 25

I choose to use a blank layout since we upload a lot of images. But, the set up and configuration is great. Sometimes if I want the logo at the top centered, but the rest of the email left justified, it doesn't work. It's all or nothing when it comes to the justification of the email and it would be great if the header (usually a logo) could be centered, but the remaining email be justified however.

Ginny Moorefield · August 27

I selected the Welcome series email because I would like to begin a welcome series with new donors.

I could not locate the consent management features.

roger berg · August 27

We already have some templates, but it was fun to experiment and create new ones. I used the Newsletter template since it's similar to what we've been sending.

Dan Snyder · August 27

While we have a couple templates, I just looked at the matching gift template and love that when you click on the button it forces you to add the link. No more forgetting that step!

Miki Martin · August 27

I am not part of the communications portion of our department but have utilized email in the past. This time I selected an event announcement because that tends to be what my org is sending most frequently right now. I appreciate how easy it is to move between sections and quickly drag and update sections.

Lena Fedosova · August 28

We use our templates and colors. Newsletter template looks similar to the e-news email we're currently sending.

Shyamala Magdalene · August 28

We use our own templates that we customized. I have a couple of different templates. Some have a simple layout; others have many columns with video links and donate buttons. Copying an existing template and customizing the same is very useful.

Sara Niemiec · August 28

My org currently uses RE NXT email marketing, so I went with what we're planning on using for an email we're sending out Friday, 8/29—a blank template with three content areas above the Privacy Policy section at the bottom. We use the top area for the email header, the middle one for the email body text, and the third area for our social media content. It's simple for a simple email (it's a stewardship message), and gets the job done.

Depending on what content option you choose within the email builder, you have limited, sometimes frustrating, options for text alignment. If you choose the Image top content option, the alignment for the image and the text will always be the same. You cannot make the text do something different.

I've also run into an odd bug with sending myself test and real emails through RE NXT email. All of the typed out text shows up as boldface in my inbox regardless of whether I actually used boldface. This is for New Outlook on the app, and I'm still working out why this is. It appears to be isolated to one or two computers at my org, which is so odd. I did reach out to BB Support, but it seems to be an issue with my machine, so I will continue to investigate.

Adrienne Cruise · August 28

I used the Event Invitation as we are moving our Events to NXT from Eventbrite. This is saving us so much time having everything in NXT.

Eniko Horvath · August 29

I used these templates before at another organization, and I love the variety and availability of them. And they are super easy to handle.

Amy Babcox · August 29

We have used email through RE for the past year and a half. We created our own templates using the blank layouts that RE provides. What has worked best for us is the first option which has 3 sections in it. We have also used the last layout quite frequently when we need to insert more images.

Julie Rempfer · September 2

I'm most familiar with the header - body - footer email (with or without the logo), which is what we now use for our event registration confirmation emails. Seems okay, but not as robust as we're used to with Constant Contact and definitely less customizable.

Vincent Catapano · September 3

We use the newsletter template but generally the #2 one so i went ahead and experimented with the #1 version and looks like it is a great option for a secondary form and one we can use for the fall and have the #2 as our spring layout. Fun and easy and a lot less work than the old newsletter we were doing

Antanella Tirone · September 4

We've been putting a spotlight onto our impact stories, so I went with the Fundraising: Story template. I really liked the simple design, and it was very easy to adjust and customize.

Lauren Williams · September 9

I chose the Fundraising template as we send a lot of fundraising emails for our Comprehensive Campaign. It was very easy and intuitive to drag content and customize with our colors.

I didn't see anywhere to set up consent features.

Emma Baguley-Lockwood · September 10

I chose Advocacy as I like that there is a picture at the top but also a section to add some wording so if the email if opened it's not just a photo like some others are, our consent features are added as standard at the bottom of each email created in our footer.

Marcia Berry · September 10

I chose Thank You as I think we may use this in a workflow.

PowerUp Challenge: Second Email Marketing Task

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