Constant Contact mentioned in latest "What's New"

@Madeleine Holdsworth and @Gwendolyn Williams - your organizations may have been included in the “first wave” of accounts to get v1 of the Constant Contact integration. The integration that Blackbaud developed together with Constant Contact is included with your Raiser's Edge NXT subscription. Beyond the free trial, that renews monthly, a Constant Contact subscription is additional. Constant Contact offers flexible subscription options range from monthly billed to longer commitments. You can see the pricing on their website with their non-profit discount applied; it varies based on how many contacts you want to market to and the volume of email marketing you send. Constant Contact's best pricing is at the partnership level where they build a package for you - helpful for organizations that want to use the tools with multiple departments or in a parent-child account situation.

Note that nonprofits can get a substantial discount for 6- and 12-month pre-payment.

Constant Contact allows you to import your constituents directly from Raiser's Edge NXT – and also to manage a whole universe of Contacts that would not be appropriate to keep in Raiser's Edge NXT. Contacts must have a name and either an email address or mobile phone number and have provided direct consent to receive marketing via that channel. This allows you to market to individuals who have never donated or volunteered with your organization - and not have them count against your Raiser's Edge NXT record bands. Constant Contact also provides a robust set of list building functionality to help grow that list of marketable contacts and nurture them into donors and volunteers.

@Kathryn Hall Thank you, that answers a lot of questions.

@Kathryn Hall
Ok thanks, we do not have an Overview button at all, so I assume we are not in the first wave. It is good to know it will be about by August - it's pretty vital for us in order to continue with Blackbaud as opposed to switching to Salesforce because of the need to create sales funnels/leads. Thanks!

@Madeleine Holdsworth I came on here to ask a similar question. Wondering if anyone is already using it and if so, how it's working for them and what is the fee if any?

@Chris Ager:

Hi @Karen Diener,

I agree that there are so many ways that customers track consent today. With Constant Contact and going forward, we at Blackbaud hope that the new consent feature will eventually be the way forward, placing the need for all these areas. It is with Consent that we are looking to improve and develop further making them even easier to use and remain compliant with changing privacy laws. Part of this improvement is the introduction of Import into web view which will, as the first release, support importing into consent. Given how many ways customers track this, including address attributes and action records to your list, we will be looking at how easy it is for customers to export their consent and import it into Consent.

Import is in progress and we will share the exact date in the fall -

Thanks, but this doesn't really address my concerns.

My take is that there are two items of substance here:

First is that Blackbaud is aware of the challenges to tracking email marketing preferences, which consist of a lot more than consent only.

Second, in order to address the challenges, Blackbaud is releasing the ability to import consent. That doesn't really fix the problem. It also sounds like that functionality won't even be released until fall / winter, making it hard for customers to get started with this eagerly anticipated integration.

IF organizations have been tracking donor consent to receive communications via email or text in another system, does that mean they need to import that consent into RE sometime in the fall / winter, right when year-end fundraising is taking place? Is consent the only area that Constant Contact will use to determine emailable donors, or will “requests no email”, email types, DNC and inactive descriptors for each email be considered as well?

This is potentially a lot of work, and organizations need time to make plans. The time between September / October and February can be pretty busy on a lot of organizations, and I cannot imagine the organizations I work with being willing to take this on until late winter / early spring of 2026.

Maybe this is covered somewhere that I don't see but I want to know if/how we would import Constant Contact results to RE/NXT? I was looking for something similar to what the email history looks like now in NXT.