Blackbaud + Google = Better Together!

We’re so excited to join forces with our friends at Google to help you measure the impact and improve the effectiveness of your digital ads. With the Giving Season upon us, this is a great opportunity to set yourself up for success - and be able to demonstrate the fundraising power of digital to your stakeholders! 

In this webinar, you’ll hear directly from Google about the Ad Grants Program. This program helps nonprofits connect with relevant audiences and drive meaningful outcomes online by providing up to $10,000 per month in FREE Google search ads.

You’ll also learn how easy it is to track these outcomes with Blackbaud Luminate Online fundraising tools. We’ll take you through the simple process of integrating Blackbaud Luminate Online with Google Analytics, which will allow you to validate your digital investment and optimize for success.