The Future of Fundraising Communications with AI

Jason Durocher

Keeping fundraisers motivated is one of the most important drivers of peer-to-peer success. Coaching emails play a big role in this but writing them can often be time-consuming and repetitive. So, how do you create communications that feel personal, professional, and inspiring—without taking hours away from your team’s schedule? 

The answer is the TeamRaiser Gen AI Content Writer & Tone Enhancer. This new feature is built directly into TeamRaiser’s coaching email editor and designed to help you produce powerful coaching messages in minutes instead of hours. 

How Gen AI Helps Fundraisers Stay Engaged 

With Gen AI embedded in TeamRaiser’s coaching email editor, organizations can: 

• Generate content instantly: Draft complete coaching emails in seconds, starting from just a simple idea or phrase. 
• Refine tone and style: Adjust language to sound more inspirational, urgent or informative depending on your campaign needs. 
• Translate seamlessly: If you have multi-locale enabled, you can use AI to deliver coaching content in supported languages, such as Spanish or French Canadian, so all fundraisers feel included. 
• Stay consistent: Ensure every email looks and sounds professional, no matter who is writing it. 
• Respond quickly: Create urgent communications for last-minute pushes, emergency appeals, or timely campaign updates. 
• Build confidence: Equip staff (even those without writing experience) with a reliable assistant that makes creating effective content easy.  

Benefits for Your Organization 

• Free up staff time: Reduce the hours spent drafting, editing, and rewriting coaching messages. 
• Boost fundraiser engagement: Keep participants active with timely, encouraging communication that motivates action. 
• Expand your reach: Multilingual messaging ensures inclusivity and stronger engagement across diverse supporter bases. 
• Improve fundraising results: Better coaching emails translate into more active participants and higher donation totals. 
• Future-ready technology: This is the first step in Blackbaud’s broader fundraising AI journey, with more enhancements planned for future releases. 

What’s Next 

The TeamRaiser Gen AI Content Writer & Tone Enhancer is available as part of an upcoming Luminate Online Release. It’s just the beginning of how Blackbaud is bringing purpose-built AI tools to nonprofits. Future AI updates will continue to expand its impact and help organizations communicate more effectively. 

See It in Action 

Want to see the Gen AI Content Writer & Tone Enhancer in action?   

Join our upcoming webinar: 

Introducing the TeamRaiser Gen AI Content Writer & Tone Enhancer 
📅 October 15 | 11 AM ET 

Don’t miss this opportunity to see how smarter coaching communications can unlock stronger engagement and fundraising success.