Smarter Coaching Emails = More Engaged Fundraisers with TeamRaiser Gen AI

Jason Durocher
Jason Durocher Blackbaud Employee
Third Anniversary Kudos 1 Participant Facilitator 1
edited November 6 in Blackbaud Luminate Online® Blog

When fundraisers feel supported and motivated, they raise more. Coaching emails are one of the most effective ways to keep participants connected, energized, and inspired to reach their goals. 

Today’s Challenge 

Many organizations face the ongoing challenge of producing coaching emails quickly while maintaining a professional appearance and tone. With limited staff time, it can be difficult to consistently craft creative and motivational communications that truly inspire fundraisers to take action. 

How Gen AI Helps 

The new TeamRaiser Gen AI Content Writer & Tone Enhancer is designed to change the game for fundraiser communications. By bringing fundraising-specific AI directly into the coaching email editor, this feature can: 

  • Create polished emails faster: Draft or enhance content in minutes, freeing up valuable time to focus on strategy and support. 
  • Inspire confidence: AI-generated suggestions add warmth and encouragement, helping fundraisers stay motivated and engaged. 
  • Communicate inclusively: For sites with multi-locale enabled, you can translate coaching emails into different languages, such as Spanish or French Canadian, making participation easier for a wider audience. 

The Outcome for Fundraisers 

Smarter coaching emails mean fundraisers feel more supported and connected. When participants receive timely, motivational guidance, they are more likely to stay active, share their pages, and reach their fundraising goals. The result is greater engagement, stronger donor connections, and higher fundraising totals for your mission.  

Coming Soon in TeamRaiser 

The TeamRaiser Gen AI Content Writer & Tone Enhancer will be available in an upcoming Luminate Online Release. This first-of-its-kind feature is built specifically for fundraising, with AI that understands the tone and context nonprofits need to connect with supporters.  

Register now for our Gen AI webinar:  

Introducing the TeamRaiser Gen AI Content Writer & Tone Enhancer 
📅 October 15 | 11 AM ET 

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