Chimpegration

Madeleine Holdsworth
Madeleine Holdsworth
Tenth Anniversary Kudos 5 PowerUp Challenge: Product Update Briefing Feedback Task 3 Name Dropper
in Blackbaud Raiser's Edge NXT®: General Discussions

Haven't seen a lot about Chimpegration in the Community. If anyone is using and can provide pros and cons, please let me know. Thanks!

Comments

  • Faith Murray
    Faith Murray Community All-Star
    Tenth Anniversary Kudos 5 First Reply Name Dropper

    @Madeleine Holdsworth, we have used Chimpegration 4-5 years ago, and no longer do. We got it thinking it would help create a seamless integration with our Mailchimp response data. But the field mapping was so clunky, and I remember there were some issues where I felt we didn't have enough flexibility to prioritize and transfer new subscribers well. I realized it was just as easy to export the data from MC directly and Import into RE through their native export/import features.

    That being said, I understand that Chimpegration has added a number of new features including Consent mapping and NXT compatibility. And the dashboards and database view button (showing email activity-at-a-glance) were nice features. Just not, in my opinion, worth the price.

  • Madeleine Holdsworth
    Madeleine Holdsworth
    Tenth Anniversary Kudos 5 PowerUp Challenge: Product Update Briefing Feedback Task 3 Name Dropper

    Thanks, Faith. That was my initial feeling. A colleague was made aware of the product by a Mailchimp consultant and wanted to jump on it. We do not use NXT for our mailings for a variety of reasons, so the newer features wouldn't be worth it for us.

  • Josh Gonzalez
    Josh Gonzalez
    Third Anniversary Participant Facilitator 1

    Hi @Madeleine Holdsworth,

    Email Marketing Connector is another option you can check out. It connects NXT to Mailchimp and could be worth looking into.

    Josh

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