Report of Constituents' Email Clients?

Ram Basu
Ram Basu
Third Anniversary Kudos 1 Name Dropper Participant
in Blackbaud Luminate Online® & Blackbaud TeamRaiser® Discussions

Is there a way to get a report of the email clients constituents are using, not on a per-person basis (though that would be helpful sometimes in troubleshooting), but, say, an overall chart/graph showing client and platform (Gmail on the Web, Gmail Android, Gmail iOS, etc.)?

Tagged:

Comments

  • Erik Leaver
    Erik Leaver Blackbaud Employee
    Tenth Anniversary Kudos 5 First Reply Name Dropper

    @Ram Basu My methodology is to create groups based on domain (contains @yahoo.com, etc). Then you can run a group performance report. Really helpful to see if you are having a problem with one domain.

  • Ram Basu
    Ram Basu
    Third Anniversary Kudos 1 Name Dropper Participant

    @Erik Leaver, thanks. Interesting idea (and a good one!), but what I'm hoping for is a breakdown of clients (mobile and desktop), such as: Apple Mail Mobile, Apple Mail Desktop, Outlook Desktop, Outlook Web, Gmail Mobile Android, Gmail Mobile iOS, Gmail Web, etc. I'm guessing this isn't possible, but thought I'd ask.

    Breaking it down by domain is possible, of course, but won't tell me what client (what interface, i you will) the recipients are using to read their email.

  • Erik Leaver
    Erik Leaver Blackbaud Employee
    Tenth Anniversary Kudos 5 First Reply Name Dropper

    @Ram Basu Sorry I didn't catch what you were after. I don't think that level of detail is available. For a guideline, Litmus has a monthly report on clients that may be helpful:


  • Allison King
    Allison King Blackbaud Employee
    Tenth Anniversary Kudos 5 Name Dropper Participant

    @Ram Basu At the Campaign level you can run a Message Open Summary by Device report. There is also the Report Writer report Messages By Domain.

  • Ram Basu
    Ram Basu
    Third Anniversary Kudos 1 Name Dropper Participant

    @Allison King thanks! I'll look into those.

  • Ram Basu
    Ram Basu
    Third Anniversary Kudos 1 Name Dropper Participant

    @Erik Leaver thanks! I had forgotten about Litmus, which I used many years ago at a different job.

  • Will Hull
    Will Hull Blackbaud Employee
    Tenth Anniversary Name Dropper Kudos 1 Participant

    Hey there, @Ram Basu

    You may also want to think about adding a tracking pixel into your email messages like one from Hubspot or Litmus or something like that where it can report data from the email to the service (e.g. Hubspot).

    If you find that this might make for a good addition to the Luminate Online platform, when you are logged in as an admin, you can click on the "Have an idea" in the top right (next to where you log out) and visit the Luminate Online Idea Bank where you can add this idea as well as vote on other user-submitted ideas for our platform engineers to review and possibly incorporate into a future platform update.

    I hope you find this information helpful.

    Thanks,
    Will

Categories