Blackbaud Internet Solutions And Google Analytics 4 8737

Blackbaud Internet Solutions And Google Analytics 4

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Over the years Google has changed how you use the tracking code for Google Analytics. Google Analytics 4 (GA4) is a new property for website measurements. It is replacing the Google Analytics Universal Analytics (UA) properties. After July 1, 2023, the UA properties will no longer process data. If you are using Google Analytics UA properties on your site, some steps are needed to configure a GA4 property for your site so you can keep receiving data. 

Knowledgebase article 200467 describes how to set up Blackbaud Internet Solutions (BBIS) and Blackbaud NetCommunity (BBNC) to use Google Analytics 4 and eCommerce tracking.

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