Acknowledgement emails/letters

Colleen Beamish

At my organization, we have previously been sending mailed acknowledgement letters to anyone who gives via check. Anyone that gives online has only received the automatic email following submission of their gift. That automatic email was formatted to be basically identical to the mailed letter. Now leadership is asking, and I completely agree with them, that anyone who gives over $500 receives a mailed letter. However, the issue is that I don't see a way to avoid sending the automatic email. So someone who makes a $500+ gift would receive the automatic email and then receive basically an identical letter in the mail a week later.

Is there a solution for this that I'm missing?

Crystal Bruce

Hi @Colleen Beamish - I moved this over to general discussion to get more eyes on it. Thanks!

Geoffrey Goodfellow

Hi, @Colleen Beamish. I'm not aware that you can turn off the email acknowledgment on a gift-by-gift basis. It is either on or off for everyone. That being said, my organization uses the automatic email for everyone, but we send a mailed letter for those with higher gifts. We deliberately make the mailed version a little more customized and relational to be different from the email version which feels a little more automated and transactional. As a donor myself, I like the automated email which arrives immediately as confirmation of my gift. I typically don't expect anything via mail given postage and delivery unreliability, but those organizations that do send me a mail personally thanking me for my gift always produces a welcome surprise for me, and I've never felt it redundant with the email they previously sent. Hope that helps!