Corporate Membership Program

Caitlin Anello

Currently, I have one corporate membership level that is lumped in with all the regular membership levels for individuals. I am expanding our corporate membership offerings to include 5 levels. My question is: should I just add these levels into the existing program, or should I take this opportunity to separate the corporate levels into their own membership program. What are the pros and cons of it being in its own program? How do you do it at your organization? Thank you!

Regina Holten

Our Corporate and General (or family) Memberships are separate. They are their own ‘programs’. I find that easier when processing all sorts of things. I don't run the Corporate Membership program but can imagine the contact infor, tax deductibility would be different, benefits different and even expirations/terms different. IF stuff is already sorta lumped in…maybe separating out with report groups or TYPES might help. Following to see how it goes…We're luck in that our General Membership program is distinct from all other membership programs BUT also the benefits are the same across levels, making it simpler to maintain. You will also if lumping together have to remember these are individual records AND organization records you'll have to consider. Seems like that might be a bit of an annoyance….when it comes to online ticketing etc…